We are pleased to announce that we will soon be a Google-approved vendor that will provide 360 degree video capability! This service is perfect for real estate agents, companies wanting to showcase their offices, warehouses, facilities, and more!
Here's where we invite you to learn more about the fun and interesting things we're doing as an organization. It's a great place to learn more about our team members, client spotlights, and industry and community news.
Facebook Messenger Self-Destroying Messages
Taking a page out of the Snapchat playbook, Facebook has now allowed users of its Messenger app to send “Secret Conversations“. These conversations allow users to be able to send encrypted conversations that, like Snapchat, disappear after a set amount of time. David Marcus, Facebook’s head of Messenger, said this feature is a way to provide additional privacy and security to messages.
Social media users who have access to Messenger can access this feature from within a normal conversation by tapping the name of the friend they’re having a conversation with and then scrolling down to the “Secret Conversations” feature. Once this is done, a new window will appear and the amount of time the person wants the message to be viewable (once opened) can be chosen. Time options range from five seconds to over six hours. Once selected, the message can be sent by the user.
How To Get Client Testimonials for My Business?
Receiving a testimonial from a client is a great way to get social/visible proof from your clients/customers in order to build trust with your prospects. Many often ask, “how can I get client testimonials?”.
We’re glad you asked! Here are some points to consider in order to improve the quality and quantity of client testimonials you receive for your business.
Client Testimonials Build Social Proof
Ask yourself how many times you have researched feedback on a company before purchasing a product or service from them. We’ve all done it, right? The third party feedback you seek acts as a level of “social proof” or validation of the business.
Collecting Testimonials from Clients
When you collect testimonials, don’t just get a few sentences and be satisfied with that. Include the full name of the customer, along with location, title, and pictures (wherever possible). This enhances the credibility of the review.
What Makes a Great Testimonial?
The best reviews have a clear understanding of what the situation was before and how it has improved (after) – in easily understood and measurable terms.
So, what are some quick and easy tips to actually get a customer/client to provide a review? Try asking them these questions:
What was the problem they were experiencing before they hired you?
What did they find as a result of your product or service?
What was the best thing about it?
Had they previously tried another company to solve their issue? If so, who/what?
What are three main benefits that they have experienced as a result of working with you?
Would they recommend you to someone else – and if so, why?
Are there any other final remarks they would like to add?
Believe it or not, but testimonials and reviews are one of the most important factors users consider when choosing a business. Your rating is also one of the first things users see when searching for your business. These guidelines should help you with the quality and quantity of your testimonials – so get out there and get to it!
Monica Kolbay Featured In Frederick Magazine’s People To Watch!
In this month’s issue of Frederick Magazine, our very own Monica Kolbay has been named as one of Frederick’s People to Watch!
The Benefits of Responsive Website Design Infographic
For a a few years now, responsive websites have been recommended by Google as a ‘Best Practice’ within the web design industry. Not only do responsive websites automatically look great on any size screen – irrespective of device – but more recently Google has given these sites an edge when it comes to search ranking!
ArachnidWorks To Sponsor “Clutch The Future”
ArachnidWorks is proud to be a 2016 “Satchel Sponsor” for Clutch The Future, Frederick, Maryland’s Premiere Purse Auction!
The 26th AAF Advertising Awards Gala in Frederick, MD
ArachnidWorks is proud to be a Silver Sponsor of the 26th Annual American Advertising Federation (AAF) Awards Gala on February 20th, 2016.
Advertising Trends in 2016 Infographic
What are the top trends to look for in the advertising industry in 2016? We’re glad you asked! This great infographic features four of the digital trends to be on the lookout for. For instance, digital ad spends are set to take over TV ad budgets. Currently at 35% of all digital spending, mobile is set to be the fastest growing marketing segment.
ArachnidWorks Celebrates Christmas at TMGN in Frederick, MD
The team at ArachnidWorks recently celebrated the holidays by heading to the local gun range, The Machine Gun Nest in Frederick, MD. Our staff and friends and family were first given safety instructions for how to use the firearms when out on the range, and then they got to put their skills to the test! Here are some fun photos from the day!
The Marks of a Successful Email Newsletter
Email newsletters are powerful marketing tools with various useful functions that businesses use to connect with possible clients and customers. Once received, these customers are reminded about the business as the email shows what the company has been up to. Of course, the information contained also informs potential clients or customers about the products and services the business offers products. If there is value gained by the newsletter, users actually like getting them because they recognize the benefit.