If you are running your own business, you certainly have plenty on your plate each day. It never seems as if there are enough hours to get everything done, no matter how focused you are when you sit down at your desk. In order to reach your goals, the only viable option is to look for help.
Receiving a testimonial from a client is a great way to get social/visible proof from your clients/customers in order to build trust with your prospects. Many often ask, “How Can I Get Better Client Testimonials for My Business?”.
We’re glad you asked! Here are some points to consider in order to improve the quality and quantity of clients testimonials you receive for your business.
What are the top trends to look for in the advertising industry in 2016? We’re glad you asked! This great infographic features four of the digital trends to be on the lookout for. For instance, digital ad spends are set to take over TV ad budgets. Currently at 35% of all digital spending, mobile is set to be the fastest growing marketing segment.
Email newsletters are powerful marketing tools with various useful functions that businesses use to connect with possible clients and customers. Once received, these customers are reminded about the business as the email shows what the company has been up to. Of course, the information contained also informs potential clients or customers about the products and services the business offers products. If there is value gained by the newsletter, users actually like getting them because they recognize the benefit.
Over the past few years, social has become a critical component of the overall digital advertising market. As platforms such as Facebook and Twitter have emerged as leaders in the social space, they have created powerful new ways for advertising to reach the right consumers with the right message at the right time. Social advertising is projected to generate $11 billion in revenue by 2017. Check out the info below to learn about the major players and the amazing pace of innovation in a rapidly expanding market!
Pay per click advertising is so much more than just setting up a budget, picking some keywords, and running some ads. In this informational video, different parts of the PPC marketing process are explained, including how it works, the different methods of tracking success, and how to save money when using it.
When small businesses start, it’s quite common for the owners to want to keep as many tasks “internal” as possible. Sometimes it is out of personal preference, while other times it comes down to cost/necessity. As the business grows, however, more help is needed as customers and relationships begin to increase.
This is especially true when it comes to hiring a marketing agency. While many efforts are often done in-house to save costs, there does come a point to where it just makes sense to hire an outside marketing firm. Here are some signs that can help let you know it’s time to do so…
In the web offset printing process, colors are mainly replicated one of two ways; Pantone Matching System (PMS) or process color. When you are in the process of creating a print campaign, understanding the differences are critical to ensure the best quality.
In case you ever wanted to know how your brain sees a logo – from colors, to shapes, to meaning – we have a GREAT visual for you! The science behind it is really cool, so check out this great infographic by Logomaker!
The folks over at Medialets examined their mobile advertising data from November 1 – December 1, 2014, comparing consumer activity for the pre-holiday (Nov. 1 – Nov. 16) and holiday (Nov. 17 -Dec. 1) seasons. Along with a few key findings, the project also provided great ad data for a nice infographic which we have shown below.