What Are Twitter Super Follows & How to Use Them

In February of 2021, Twitter announced it would be unveiling Super Follows, a way for users to monetize their content by offering perks and additional content on the wildly popular social media platform. What are Twitter Super Follows, how do they work, and how can you generate passive income from them?

What are Twitter Super Follows?

Twitter Super Follows allow users to share exclusive, subscriber-only content to their followers. The feature lets users interact directly with their subscribers, sharing an extra layer of content designed to boost revenue, engage followers, share deeper thoughts and ideas, and ultimately, drive traffic to websites, products, and services. 

How do Super Follows Work?

The goal of Super Follows is to increase follower engagement with an influencer, or for our clients, a business, product or service. With a paid subscription to your feed, super followers get a badge and exclusive content. This can be discounts and offers, advance notice of new products and features, or other informative or entertaining content that standard followers can’t access. In other words, they offer a unique way to share content that truly resonates with your followers.

To be clear, this new feature in no way interferes with your current free base of followers. It is designed to show appreciation to devoted fans with special goodies.

How Can You Generate Revenue from Super Follows?

Users are given a pricing tier to choose from, starting at just under $3 a month, and range to $10.99 a month. The user can keep up to 97% of the revenue earned by launching the Twitter Super Follows feature.

Payments are made via your Stripe account and can be paid out at $50. There is a $50,000 Super Follows lifetime cap, but even after that cap is reached you can continue to generate revenue at 80% after in-app purchase fees. 

Qualifications

As you can imagine, this feature will be limited to certain users. To qualify to be part of Super Follows:

  • You need at least 10,000 followers
  • You’ve posted more than 25 times over the past month
  • You are based in the United States and Canada (during the initial launch)
  • You are over the age of 18

Be One of the First to Use Twitter Super Follows

This feature is still being rolled out; as of September 1, 2021, it is only available to iOS users in the United States and Canada. It is set to continue to roll out for Android and web users in the next few months.

If you qualify and have an iOS device, get started now! It’s as easy as 1-2-3:

  1. On the Twitter app, swipe right to access the menu.
  2. Select “Monetization” at the bottom of the menu.
  3. Select “Super Follows.”

ArachnidWorks Social Media Marketing

With over two decades of experience, ArachnidWorks understands the importance of social media for marketing and engaging your customer base.

Lackluster social media presence getting you down? Contact us and see how a great social media strategy can get you the followers and engagement you need to drive traffic to your site!

Is LinkedIn Premium Worth The Expense?

From $30 a month up to $120, LinkedIn offers a wide variety of services. For regular users of the free service, it’s easy to pass at those prices. However, most LinkedIn Premium subscribers say the services are worth it, so let’s take a look to see if LinkedIn Premium is worth the expense.

You can look at LinkedIn Premium somewhat like an exclusive club for sales professionals, job seekers, and recruiters. While many users decide to return to the free version, others continue to pay even if their specific goals are achieved.

What does LinkedIn Premium Offer?

LinkedIn Premium’s base version is geared towards job seekers who are willing to spend $30 a month for three InMail messages, expanded details about the people who view their profiles, and additional tools to help boost profile visibility.

A Step Up for Businesses

The Business Plus plan is $60-a-month and it includes 15 InMail messages. Also included are unlimited searches in your extended network as well as advanced search filters. If you’re looking for a lead-builder tool that provides lead recommendations and real-time insights on existing accounts and leads, you can choose LinkedIn’s Sales Navigator Professional version for $80 per month.

The Best of the Best

Premiemium Hiring, the “elite” LinkedIn service, provides a recruiting-specific design with 30 InMail messages, unlimited visibility of your extended network, advanced search, and automatic candidate tracking and integrated hiring for $120 per month.

While the benefits of LinkedIn Premium aren’t always visible right from the start, they can be very positive for the long term. That being said, if you would like to share your discuss LinkedIn strategy, we’d to talk to you!

Facebook Messenger Self-Destroying Messages

Taking a page out of the Snapchat playbook, Facebook has now allowed users of its Messenger app to send “Secret Conversations“. These conversations allow users to be able to send encrypted conversations that, like Snapchat, disappear after a set amount of time. David Marcus, Facebook’s head of Messenger, said this feature is a way to provide additional privacy and security to messages.

Social media users who have access to Messenger can access this feature from within a normal conversation by tapping the name of the friend they’re having a conversation with and then scrolling down to the “Secret Conversations” feature. Once this is done, a new window will appear and the amount of time the person wants the message to be viewable (once opened) can be chosen. Time options range from five seconds to over six hours. Once selected, the message can be sent by the user.