With its recent IPO, last month we took a look at SnapChat and how the company could possibly make money as a business going forward. Thanks to California’s Media Kix, this great infographic shows some great marketing stats about the social platform.
Twitter Statistics For 2017 Infographic
Whether it’s in the news for being a buyout candidate or it’s well-known world leaders using it as a communication platform, there’s a lot to know about Twitter in 2017! Who uses it? Who has the most Followers? How can you increase your chances of a Retweet? All of this info and more can be found in this handy infographic from Talk Walker! Have a look!
Is LinkedIn Premium Worth The Expense?
From $30 a month up to $120, LinkedIn offers a wide variety of services. For regular users of the free service, it’s easy to pass at those prices. However, most LinkedIn Premium subscribers say the services are worth it, so let’s take a look to see if LinkedIn Premium is worth the expense.
You can look at LinkedIn Premium somewhat like an exclusive club for sales professionals, job seekers, and recruiters. While many users decide to return to the free version, others continue to pay even if their specific goals are achieved.
What does LinkedIn Premium Offer?
LinkedIn Premium’s base version is geared towards job seekers who are willing to spend $30 a month for three InMail messages, expanded details about the people who view their profiles, and additional tools to help boost profile visibility.
A Step Up for Businesses
The Business Plus plan is $60-a-month and it includes 15 InMail messages. Also included are unlimited searches in your extended network as well as advanced search filters. If you’re looking for a lead-builder tool that provides lead recommendations and real-time insights on existing accounts and leads, you can choose LinkedIn’s Sales Navigator Professional version for $80 per month.
The Best of the Best
Premiemium Hiring, the “elite” LinkedIn service, provides a recruiting-specific design with 30 InMail messages, unlimited visibility of your extended network, advanced search, and automatic candidate tracking and integrated hiring for $120 per month.
While the benefits of LinkedIn Premium aren’t always visible right from the start, they can be very positive for the long term. That being said, if you would like to share your discuss LinkedIn strategy, we’d to talk to you!
Facebook Messenger Self-Destroying Messages
Taking a page out of the Snapchat playbook, Facebook has now allowed users of its Messenger app to send “Secret Conversations“. These conversations allow users to be able to send encrypted conversations that, like Snapchat, disappear after a set amount of time. David Marcus, Facebook’s head of Messenger, said this feature is a way to provide additional privacy and security to messages.
Social media users who have access to Messenger can access this feature from within a normal conversation by tapping the name of the friend they’re having a conversation with and then scrolling down to the “Secret Conversations” feature. Once this is done, a new window will appear and the amount of time the person wants the message to be viewable (once opened) can be chosen. Time options range from five seconds to over six hours. Once selected, the message can be sent by the user.
Are You Maximizing Your Facebook Presence?
When businesses think about their social media presence, creating a Facebook page is at the top of the list.
But what happens after that?