It is hard to draw attention at a trade show. Why? Simple – that’s what everyone is trying to do. Despite the fact that you are presenting your display to a highly-targeted audience, you are still fighting for attention with everyone else at the how. Unless you have a creative, innovative way to display your goods, you run the risk of being forgotten at the end of the day.
Here's where we invite you to learn more about the fun and interesting things we're doing as an organization. It's a great place to learn more about our team members, client spotlights, and industry and community news.
If you are looking for a content management system (or CMS) for your web design, you have no doubt considered WordPress. The popularity of this CMS is overwhelming, as millions of sites use it as their platform of choice. And why not? With a full set of features and a user-friendly design, it should be relatively easy to bring your website vision to life.
The world of marketing moves fast. Really fast. If you think you are up on the current marketing trends because you read an article a few months ago, you are probably falling behind already. In the digital age, you have to constantly keep your thumb on the latest and greatest marketing methods if you are going to be competitive.
Today, there are seemingly endless options for marketing your business. You already know that you should be marketing online, but how do you go about tackling such a big challenge? Online marketing can go in a million different directions, and it seems everyone has an opinion on which is the best option.
We are pleased to announce that we are now a Google Street View Trusted agency! Now included in Street View is Google Indoor Street View, which is a virtual tour service started by Google. It uses the same photography technique used in Google Street View in order to offer 360˚ interactive panoramas inside businesses.
For the second consecutive year, we were proud to field two teams in the Tech Frederick Olympics! Tech Frederick connects local professionals by providing advocacy, education, communication and networking opportunities.
If you are running your own business, you certainly have plenty on your plate each day. It never seems as if there are enough hours to get everything done, no matter how focused you are when you sit down at your desk. In order to reach your goals, the only viable option is to look for help.
You can always read more about ArachnidWorks here, but we’d also like to introduce you to our staff which includes everything from graphic designers to marketers and the “security guard” to our President. If you’ve recently been to our Frederick advertising office, you’ve definitely seen our staff posters. Here’s a closer look at each member of the AW team!
As a small business owner, driving new customers to your business is one of your main responsibilities. Obviously, without customers, you are going to be out of business in a hurry. Of course, driving customers to your business might not be your greatest strength. For instance, if you run a bakery, you got into business because you love to bake – not because you are a marketer. To make sure your business is promoted successfully while you focus on your own personal strength, it may be best to hire a marketing agency (like us!) to represent your business. Here are some great reasons why a team like ours can help your business grow!
Every now and then, a few hours out of the office during the week never hurts! Our ArachnidWorks crew recently had the pleasure of taking part in a team-building cooking class and lunch at The Kitchen Studio Cooking School here in Frederick, MD. Our main course was the delicious paella del sol and we also had other tasty dishes including asparagus, churros and more!